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The Tipping Point

 Posted on September 26, 2012      by Anna
 0

mcg_20120925_tippingpoint_0002_c_by_McGunnMedia

The collection of images in this exhibition are inspired by the thoughts contained in the best selling book The Tipping Point by Malcolm Gladwell.  The book introduces the concept that the right intervention at the right time can make a difference. We try to invoke that feeling  by showing  inanimate objects at the point of tipping or breaking, inviting the viewer  to reach into the photographs and change the course of the moment .

mcg_20120925_tippingpoint_0004_c_by_McGunnMedia

mcg_20120925_tippingpoint_0008_c_by_McGunnMedia

 

and just after the tipping point if not caught 😉

mcg_20120925_tippingpoint_0001_c_by_McGunnMedia

 

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